Journal of Chemical and Pharmaceutical Research (ISSN : 0975-7384)

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Original Articles: 2014 Vol: 6 Issue: 6

Chinaâ??s development and strategies of international trade in the cultural industry


Through the establishment of the international competitiveness of our cultural industry research framework, this article analyzed the present situation and reason for the international competitiveness of our cultural industry, and put forward the ways to upgrade our cultural industry, which have practical significance. policy recommendations were put forward such as creating an environment for cultural industry restructuring, cultivating a culture of high-level innovative talents and creating an internationally competitive enterprise groups in the culture.

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