Journal of Chemical and Pharmaceutical Research (ISSN : 0975-7384)

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Original Articles: 2014 Vol: 6 Issue: 6

An analysis on the development trend of hotel operation and management


In the process of the global economic integration, hotels in China should improve their capacity of international competition through the following aspects; Making enterprises collectivized to enjoy the advantage of large-scale operation, providing specialized services to attract target customers, building famous brands to establish a fine public visualization, making use of the Internet to enlarge their operation, establishing a stimulation mechanism to inspire the staff to exert their full potential, and so on

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